Always Wear Red
Always Wear Red is a menswear brand. Caps, beanies, scarves, socks, wallets and belts.
In 2019 we will expand to include jumpers, tee-shirts, hoodies, bags and pins – plus expand existing ranges. We also want to explore footwear, trousers, jeans and jackets.
We are a distinct, purpose-driven brand. Always Wear Red create confidence. We change the way you feel, encouraging you to do what you were born to do.
Michael is a proven brand builder, having led teams that advised some of the world’s best brands. These skills can help other members if you’d like to explore this.
- Listing ID: 469
- Contact: Michael Owen
- What are your aspirations and plans for the future?: Global recognition for the AWR brand, standing for confidence; Increasing channels to market significantly, first with online retail then physical retail; A flagship example of classically designed, fair and highest quality British making.
- What types of projects are you interested in working on through Future Fashion Factory?: Sourcing and engaging new British makers. Including engaging any relevant new British making technologies and ideas; New channels / routes to market, Exploitation of global markets including visits, linkage/contacts, actual sales channels and strategies (early targets include Australia, the US and China); New product design and development, based on classic, unbeatable making blueprints; Photography, videography, PR, Shopify website creation.
