Digital communication has become more crucial than ever to the fashion industry, as designers and manufacturers collaborate remotely, and consumers further embrace online retail.
Based on a market-leading garment simulation tool used by major movie studios this project is validating a new cloud-hosted, virtual 3D garment visualisation service, where consumers and designers can engage with different looks and styles on a webpage as part of a AR/VR/MR experience. The new platform aims to reduce product lead times, waste from sampling and customer return rates.
We are excited by the opportunity to work with the Future Fashion Factory researchers to validate our virtual garment simulation with the Future Fashion Factory membership.
Dr Michael King, CEO